Brew a Fresher Season

2023 STARBUCKS SPRING CAMPAIGN

Spring is an aesthetic. A mood. A certain energy arrives as the season turns, and with it: Starbucks limited-edition spring coffees. This campaign celebrated all that is good and delicious about these beloved few months.

Role
Creative director
For
Starbucks
Type
Social, print, web, digital, in store

Β© 2024 KP | Kristin Pendleton

Brew a Fresher Season
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Insta Story ad. Also a FB/IG ad with post copy:
So fresh and so roasty. πŸ’•πŸ’ Brighten your day with the pick of the season: Starbucks Spring Day Blend.

Insta Story ad. Also a FB/IG ad with post copy:
Spring squad goals. 🀍 Craft a special moment at home with an iced cup of Starbucks Spring Day Blend.

Insta Story ad. Also a FB/IG ad with post copy:
Spring coffee bag, secured. πŸ₯₯✨ Show up to brunch in style with new Starbucks Toasted Coconut Mocha Flavored Coffee.

Insta Story ad

Insta Story ad. Also a Pinterest ad with post copy:
A spring routine that's uniquely yours. πŸ’š Whether your style is hot or iced, Starbucks Spring Day Blend is here to keep your season feeling fresh.

Insta Story ad. Also a FB/IG ad with post copy:
Fill up on that spring feeling. πŸ’š With Starbucks spring coffees, it’s so easy to celebrate the season exactly as you like.

Insta Story ad

Insta Story ad. Also a FB/IG ad with post copy:
Dream a little spring dream of Starbucks coffee with cream. πŸ’•β˜οΈ

Print ad tying to brand platform

In-store shipper

Website recipe header

Website recipe header

Website recipe header
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