Holly Jolly Coffee

STARBUCKS HOLIDAY '21 SOCIAL CAMPAIGN

As winds chill and lights blink on, coffee gets more festive. It’s a simple fact of life. Also factual-ish: No brand owns the season like Starbucks. Here, we tapped into holiday optimism, whimsy and indulgence with a bright focus on our shining products.

Results were through the roof: 75% above benchmarks plus a “Best In Class” case study via Pinterest.

Role
Creative direction
For
Starbucks
Type
Social

© 2024 KP | Kristin Pendleton

Holly Jolly Coffee
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Tap to Build Instagram Story ad.

Instagram/Facebook/Twitter ad.
Post copy: A little pepperminty, a little chocolaty, a whole lot of holiday love. ☕️

Instagram Story ad.

Pinterest ad.
Post copy: Whether you're starting a brand-new tradition with Gingerbread Flavored Coffee or returning to an old favorite with Peppermint Mocha Flavored Coffee, our seasonal offerings bring the flavor of the holiday right into your kitchen.

Pinterest recipe ad.

Instagram Story ad for the French-Canadian market.
Translation: What will you find under your tree?

Instagram/Facebook ad.
Post copy: Spread some holiday spirit with Starbucks Holiday Blend. ✨​
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